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May 17, 2011

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Adolescents are the market

As long as the press, the President, and the Democratic party treat these adolescents as rational adults, this country is in trouble.

Corporate ownership of the press broke the feedback loop.

When the press loses readers, as it is because it's no longer muckraking, a formula of sweetness and light 'don't rock the boat' that suits its corporate masters, the corporations will shed newspapers like dandruff because they no longer make money. An independent press will reestablish itself, a press that lacks the corporate overhead. We can begin the democratic process again.

An independent press will reestablish itself, a press that lacks the corporate overhead. We can begin the democratic process again.

Quite right, but I worry that the corporations will buy out any new independent press that looks successful. How do we prevent that? I don't know.


Has AOL made you an offer you can't refuse?

When the baby-boomers retire we will be getting a huge influx of people used to working, many of them college-educated. Retirement is nice but most of us, at least for the first ten years when we're still healthy and active, want to be involved in the world. Some devote themselves to hobbies, and help young people new to the hobby, others see a need in society and volunteer to fill it. Some start new businesses and eventually hire new workers.

Independence comes with retirement and a secure income. Selling out is long way from enticing someone with a following, running an independent press.

I made AOL an offer, but they refused. I thought Huffington Gods was a catchy title.


Newspapers are/were filters

Newspapers' editing function added value for which readers were willing to pay. Rarely was a reporter 'on scene' to report the truly new. Newspapers get their 'news' where everyone else gets it, When Someone Tells Them. This latter function, being Told, now comes from friends in the form of emails and tweets tailored to your interest. Your friends know what you want to know.

Why the future of newspapers is online

Newspapers are now using algorithms to tailor content for you, based on your online reading on their site. To the extent they can profile you as a 'friend,' they're adding value for which you might be willing to pay. They're not there yet, nor will they be until they know your needs as well as your friends.

To be informed, one needs an enlightened circle of friends. 'Friends' [newspapers] who ask for payment in currency other than a mutual exchange of news?

Newspapers get their 'news' where everyone else gets it, When Someone Tells Them.

I've noticed an interesting trend in news blogs: the neighborhood blog written by residents of the neighborhood. These in turn are read by regional bloggers who pass on the interesting and newsworthy articles to their readers, and this filtering continues right up to the metropolitan level where metro-wide blogs do what the city sections of large newspapers used to do, but does it better because of the feedback of information allowed in Comments section and emails to the editor.

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